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Our Offering
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Public Relations:
Public Relations:
In most countries, government is the biggest healthcare customer...and every change
in policy brings with it new business challenges and opportunities. The diversity
and depth of government healthcare purchasing experience housed at TogoRun is
quite simply unprecedented in our industry.
One of our staffers even launched a
peer-reviewed journal on the subject.
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Digital and Social Media
Digital and Social Media
Our award-winning digital work is equally creative and compliant. We’ve helped our clients get LinkedIn,
Tweeted about, FaceBooked, YouTubed and FourSquared. If you just need SEO, OEO, content development for
blogs and websites, online research, mapping, strategy development, new media campaigns, or web copy design
and development – we’ve got that, too.
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Employee Communications
Employee Communications
We aren't shy about saying it: TogoRun receives nearly perfect scores in our annual
employee satisfaction survey, especially on questions such as "I feel my company offers
a positive culture and team building" and "I am having the best agency experience of my career."
See our award-winning approach,and find out how we can make it work for you.
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Issues Management
Issues Management
Highly regulated industries are under daily scrutiny from regulators, legislators, media and customers,
and it seems that no industry is as exposed as healthcare. The collective experience of our senior staff –
ranging from senior government healthcare officials to active and influential digital experts – will give
you the confidence that, when it all hits the fan, we've got your back.
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Marketing & Brand Support
Marketing & Brand Support
We are adept at brand building for both products and corporations.
Let us tell youabout our years of collective experience.
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Scientific Data Support
Scientific Data Support
We are experts at translational PR—bringing science to life and breathing life into science.
On any given day our teams are staging press conferences, working with KOLs, managing clinical
study releases and communicating the data behind the diseases at scientific meetings around the world.
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Signature Campaigns
Signature Campaigns
Our specialty is the Signature Campaign™ where, by showcasing value, innovation and leadership,
we help our clients
build sales and grow markets.
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One Sweet Idea
February 26, 2010
We have all been exchanging Valentine's Day cards and gifts
most of our lives – candy hearts and Spider-man fold-outs
in elementary school, roses and chocolates on the way to a fancy restaurant, and maybe even something sparkly, packaged
in a small box. But what really stands out about gifts, no matter what form they may take, is the thinking behind them. Read on. |
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Public Affairs:
Public Affairs
There's an old saying in government circles that if you're not at the table, you're on the menu.
TogoRun's public affairs specialists help clients get to the table by creating and managing campaigns
that influence the debate, move public opinion, and ultimately achieve your public affairs and public policy goals.
Don't know what your goals are? That's OK, we can start there.
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B2G: Business-to-Government Communication
B2G: Business-to-Government Communication
In most countries, government is the biggest healthcare customer...and every change
in policy brings with it new business challenges and opportunities. The diversity
and depth of government healthcare purchasing experience housed at TogoRun is
quite simply unprecedented in our industry.
One of our staffers even launched a
peer-reviewed journal on the subject.
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Coalition Development
Coalition Development
The whole is greater than the sum of its parts. That’s what motivated TogoRun
client Novo Nordisk to create the
National Changing Diabetes® Program.The result was an
unprecedented collaboration between key diabetes groups and
the creation of a united voice to Congress and the White House during the health reform debate.
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Issue Advocacy
Issue Advocacy
The pace of change is staggering in healthcare. In every country the single biggest influence is the government.
We help companies not just react and anticipate the changes, but work to influence them.
Here are some tipsto
influence THE influencer.
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Global Market Landscape & Reimbursement Strategy
Global Market Landscape & Reimbursement Strategy
Don’t go out there alone. We will audit markets, assess country health policies, measure disease awareness,
recommend experts and work with governments and NGOs to craft your drug launch and reimbursement strategies.
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Stakeholder Engagement
Stakeholder Engagement
NGOs. Academic experts. Consumer coalitions. The third-party stakeholder is the single most
overlooked asset in public affairs. As much as you try, you can’t validate your own ideas.
So how do you get the most trusted voices to trust you? Here’s a hint: listen first.
Find common ground. Think long term.
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Thought Leadership
Thought Leadership
It’s not about having the right answer as much as it is about asking the right questions and
being willing to lead people to the solution. How do we know? Well, we
wrote the book.
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